Job Title: AI Copy Specialist Company Name: Parallel Job Url: https://job-boards.greenhouse.io/liveparalleljobs/jobs/8387738002?gh_src=my.greenhouse.search Job Description: Back to jobs AI Copy Specialist Remote, FL Location: This is a remote opportunity seeking candidates residing in Southeast Florida. Ideal candidates reside in the Fort Lauderdale to Miami area.     Everyone is welcome here. Each of us is unique, and that’s what makes us amazing. We believe in inclusiveness and celebrating each person’s individuality, because there’s power in bringing people with different points of view and life experiences together. That’s why we provide equal employment opportunities (EEO). All applicants are considered regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation. So, bring yourself and your best ideas; when we feel safe and comfortable being ourselves, there’s no limit to what we can achieve. IN A NUTSHELL…   The AI Copy Specialist is responsible for producing high-quality copy across digital channels using both traditional writing skills and AI-powered content generation tools. This person creates, revises, and optimizes copy to support customer engagement, brand consistency, and regulatory compliance in the cannabis industry. They work closely with marketing, retail operations, and compliance to ensure messaging is accurate, helpful, brand-aligned, and safe under state marketing rules This role is supporting our Parallel brand. Parallel is one of the largest multi-state cannabis companies in the Untied States, owning and operating in three markets: Florida (Surterra Wellness), Massachusetts (NETA), and Texas (Goodblend). If you enjoy companies that are moving fast, and constantly challenging themselves to achieve more, then Parallel is for you. We work hard, lean on each other, and are passionate about an ambitious vision … pioneering a new paradigm of what well-being can be for all people, everywhere. For more information, visit www.liveparallel.com.   WHAT YOU WILL BE DOING Write, edit, and optimize copy for emails, SMS campaigns, website content, product descriptions, in-store signage, social media captions, and blog posts. Use generative AI tools (e.g., ChatGPT / GPT-5, Claude, Jasper, etc.) to expand, refine, or localize copy while maintaining brand tone and accuracy. Apply prompt-writing techniques to improve output consistency and creativity. Maintain and update content libraries, copy templates, and brand language glossaries. Work with compliance/legal to ensure all messaging meets state cannabis advertising laws (age gating, claim restrictions, disclaimers). Collaborate with CRM/e-commerce team to test subject lines, CTAs, and messaging variations. Localize copy to reflect market differences between MA and FL (product offerings, promotions, regulations). Monitor brand voice consistency and flag messaging that deviates. Track and apply performance insights (open rate, click-through rate, conversion rate). Participate in brainstorming sessions for campaigns and product launches EXPERIENCE AND SKILLS YOU’LL BRING Required Age 21 or over (Industry Requirement) High School Diploma or equivalent (Industry Requirement) Valid Government-Issued Photo ID (Industry Requirement) Preferred 2–5 years of copywriting, content writing, or marketing communications experience. Demonstrated experience using AI writing tools with strong manual editing ability. Excellent grammar, clarity, and tone-of-voice control. Ability to work fast under tight deadlines and handle multiple requests. Comfort working in a regulated industry or following compliance review processes. Experience in cannabis, healthcare, wellness, or CPG. Familiarity with state-specific cannabis advertising restrictions. Experience with email/CRM tools (Klaviyo, Braze, Salesforce MC, etc.).   PHYSICAL REQUIREMENTS Travel when required Able to work stationery for long periods of time   YOU WILL BE SUCCESSFUL IF YOU… Are self-motivated; micro-managing isn’t fun for anyone. Roll your sleeves up and do the work; strategy is important, but so is getting stuff done. Can work fast and be flexible; our industry is always changing. Play nice with others; we collaborate with each other a lot. Think creatively; sometimes, the “traditional” solution isn’t the best one. WHAT YOU GET Employee discount Consistent, reliable benefits; Full medical/vision/dental, 401k with possibility of a company match, access to company-sponsored well-being programs. Balance and flexibility; paid time off, paid parental leave, flexible work arrangements. Tuition Reimbursement Programs Pet Insurance PARALLEL IS UNITED BY OUR VISION, Mission, & Values Our Vision – why we exist – is to pioneer well-being and improve the quality of life for humanity through the benefits of cannabinoids. Our Mission – how we will do this – is to build a leading, global well-being company through the best talent, our values, trusted and recognized brands, science and technology-based innovation, and a relentless focus on execution and continuous improvement. Our Values – Integrity | Collaboration | Alignment | Intentionality | Accountability | Agility We are an Equal Opportunity Employer. We embrace and encourage our employees’ differences in age, color, disability, ethnicity, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socioeconomic status, veteran status, and other characteristics that make our employees unique. Disclaimer Parallel reserves the right to change or assign other duties to this job description. Your employment with Parallel is a voluntary one and is subject to termination by you or Parallel at will, with or without cause, and with or without notice, at any time.  Nothing in this document shall be interpreted to be in conflict with or to eliminate or modify in any way the employment-at-will status of Parallel associates.   Create a Job Alert Interested in building your career at Live Parallel? Get future opportunities sent straight to your email. Create alert Apply for this job * indicates a required field First Name* Last Name* Email* Phone Country* Phone* Location (City)* Locate me Resume/CV* Attach Enter manually Accepted file types: pdf, doc, docx, txt, rtf Cover Letter Attach Enter manually Accepted file types: pdf, doc, docx, txt, rtf Education School Select... Start date year End date year Add another Are you a current employee of Parallel Brands (Surterra Wellness, New England Treatment Access - NETA, Parallel, or Goodblend)? * Select... Have you previously been employed by Parallel or one of its entities (Surterra Wellness, New England Treatment Access - NETA, Parallel or Goodblend)?* Select... Do you have a relative that is actively employed with Parallel or one of its subsidiary ? If yes, please provide the location they are employed at. 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What town/city do you reside as of the date of the application?* What is your home address? * Please note that in the event you are hired, this address will be used for onboarding and equipment shipment when applicable.  We empower our associates to express all their talents. Do you speak any additional languages in addition to the English language?* What is your current Job Position and Work Location?* What is the compensation you are seeking for the position? (Please list hourly rate / or salary range).* Is the compensation you are seeking negotiable?* Select... Do you have a Bachelor's degree? * Select... Please select if you have a Bachelor's degree in any of the following. * Select... Do you have experience in AI copywriting?* Select... Do you have experience copywriting for the cannabis industry? * Select... Do you have experience copywriting for healthcare, wellness, or CPG?* Select... Do you have experience working with Klaviyo, Braze, or Salesforce MC?* Select... The background requirements of any role at Parallel require proof of a valid High School Diploma or equivalent (GED). Should you be hired would you be able to comply?* Select... As the cannabis industry is heavily regulated, our onboarding requires the successful completion and approvals of background checks, drug screens (excluding cannabis), attestations, documentations. etc. Should you be selected for this role, is there anything that could prohibit your successful completion of this?* Select... Florida, Texas, & Corporate - Level 2 finger printing, background check, OMMU (Office of Medical Marijuana USE) approval - FL, CURT (Compassionate Use Registry of Texas) approval - TX,   9-panel drug screen (excluding cannabis)  Massachusetts - Background Check, CCC (Cannabis Control Commission) approval    Being in a heavily regulated industry means our onboarding background process can be lengthier and take up to 4 weeks after your offer letter is signed. Understanding this extended time frame for onboarding, are you still interested in continuing your application?* Select... Parallel is a leading, national company that pioneers human well-being through the benefits of cannabinoids. We believe in promoting opportunities within our company and proactively matching the right people, with the right jobs. Please share with us why you feel you are a match for this opening.* Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file. As set forth in Live Parallel’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law. Gender Select... Are you Hispanic/Latino? Select... 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We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp. How do you know if you have a disability? 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